On-page search engine optimisation focuses on improving site speed, design and content to feature the information that users want. It’s more than just adding keywords to copy; you’ve got to think about how design and copy influence a user’s journey. A site that focuses its content on the end user will naturally incorporate relevant search terms to describe a product or service offering.
Our SEO team utilise Google’s best practice, taking full advantage of the plethora of information that Google provides to help businesses like yours.
Search is fluid and continually updating as Google enhances its algorithm, so we continually learn and keep an eye on thought leaders in the industry so that we’re aware of trends, new techniques and ideas.
We take a user-centric approach to on-page SEO by analysing user intent and adjusting content accordingly. This ensures that while we follow the guidelines to get our webpage fundamentals right, we are constantly trying to create an enhanced experience that puts your site above the rest.
It matters how your website appears across the internet. It’s important to maintain a consistent representation of your brand and ensure that your website is authoritative and trustworthy. Off-site SEO looks at outreaching, brand awareness, social visibility, third-party review sites and even your Google My Business and Bing Places listings. We’ll monitor and manage these as part of your campaign to make sure your website makes the most of these external channels.
We also work on managing your existing backlink profile and review low-quality websites that may be linking to you. Any backlink strategy should focus on naturally improving the quality and relevance of the domains linking to your site.
At Pixel Craft Hub our main goal is to deliver the highest quality service to all of our clients. Developing strategies based on specific client needs and offering end-to-end support while the process is carried out, we are here every step of the way on your journey to achieve business growth.
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2701 Highpoint Drive, Milton, ON L9T 5, Canada